The CEO of Your Health Coaching Biz Isn’t You

Entrepreneurs Wear Many Hats

If you're a wellness entrepreneur, you know you wear many hats 👒 in your coaching practice—mentor, healer, strategist, entrepreneur, and more.

With so much on your plate, it's easy to feel like you need to take total control of your schedule, client outcomes, marketing strategy, and your own state of mind.

And yet, day after day, you might find yourself slipping into cycles of doubt and overwhelm. Maybe you wake up already feeling behind, your mind racing with the notifications you haven't checked and the "to-dos" you haven't tackled.

You may have had moments when you questioned your purpose as a coach or your ability to keep this business afloat.

Entrepreneurs Have to Put Out Many Fires

Or perhaps you've noticed this pattern: You spend your days in endless reactivity, putting out fires, answering emails, tweaking client protocols, and more, but you never scratch the surface of your big-picture vision for your practice and lifestyle.

That dream of leading your business with intention, confidence, and clarity feels slightly (or perhaps hugely) out of reach.

You're not alone. Many passionate and ambitious wellness entrepreneurs share this experience. It's not about your skills, passion, or growth strategies.

No, there's something else happening beneath the surface—a vital piece of your practice that almost no one talks about.

Here's the thing most business courses or self-help gurus will not tell you. It doesn't matter how awesome your protocols are or how beautifully curated your Instagram feed is.

It doesn't matter if you ace your certifications or arm yourself with hundreds of tools to lead your clients. None of it will create the breakthrough you need if one crucial aspect of your business isn't working properly.

What You Need to Know & Important Questions to Ask

You think you're the CEO of your health coaching practice, but there's something else steering the wheel. And until you understand what that is and how to take care of it, you'll find yourself spinning, grinding, and burning out.

This isn't about productivity hacks or marketing funnels. This is deeper than time management or delegation. It's more personal than the CTAs on your website or the white space in your planner.

Take a moment to reflect. Can you think of a time—maybe this week, perhaps even this morning—when you felt overwhelmed, stuck, or out of alignment with your mission?

When you wanted to show up as the inspired thought leader you know you are, but instead, you felt like you were spinning your wheels?

What was really holding you back in those moments?

Transformative Shifts

If you haven't asked yourself this question yet, you should. The answer will change how you approach your business, coaching, and daily life.

And once you uncover it, you'll realize those moments of doubt didn't mean you weren't cut out for this work. You didn't have the tools—or the understanding—to address the real reason why things felt so heavy.

This one shift will completely transform your ability to run a successful practice and your ability to present yourself as a creative, bold, and deeply fulfilled leader. It's practical and powerful.

And I believe it's the key to unlocking the freedom you crave and the results your client seeks.

I can't wait to share this with you. Watch the video to discover what's truly running the show in your practice—you might be shocked by the answer.

Your next chapter starts at this moment. Push play, and let's find out what's at the core of what's really holding you back.

First published on February 25th, 2025. We update accordingly as new information and insights emerge.